Logo branding negative space typography letter colors palette

Created at 04/26/2023 09:02

The palette consists of Dark, Light colors. Accent colors Yankees Blue #14283c and Smoky Black #141400. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #141400 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 30°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #141400, #141414, #141428, #14283C, #28283C, #FFFFFF

Palette Logo branding negative space typography letter colors palette combines 6 color codes:

HEX: #14283c, RGB: (20, 40, 60); HEX: #141414, RGB: (20, 20, 20); HEX: #28283c, RGB: (40, 40, 60)

HEX: #ffffff, RGB: (255, 255, 255); HEX: #141428, RGB: (20, 20, 40); HEX: #141400, RGB: (20, 20, 0)

Simplified version of palette colors

Tint of Midnight Blue, Tint of Black, Tint of Black, White, Tint of Black, Tint of Black

Color scheme was created by colorslib

Color codes in palette

Logo branding negative space typography letter colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#14283c	#14283c	RGB(20, 40, 60)	Yankees Blue	—
#141414	#141414	RGB(20, 20, 20)	Black	Sooty
#28283c	#28283c	RGB(40, 40, 60)	Gunmetal	—
#ffffff	#ffffff	RGB(255, 255, 255)	White	—
#141428	#141428	RGB(20, 20, 40)	Eerie Black	—
#141400	#141400	RGB(20, 20, 0)	Smoky Black	—

10 color pairs have low contrast and need improvement which may impact readability.