Icon creative logo brand identity symbol colors

  • Blue (RYB)
    #0050ff
  • Black
    #141414
  • White
    #ffffff
  • Blue (RYB)
    #0050f0
  • New Car
    #1450c8
  • Cetacean Blue
    #00143c
  64
Created at 05/09/2023 05:50
The palette consists of Semi dark, Dark, Light colors. Accent colors Blue (RYB) #0050ff and White #ffffff. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #141414 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 1°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #00143C, #0050F0, #0050FF, #141414, #1450C8, #FFFFFF

Palette Icon creative logo brand identity symbol colors combines 6 color codes:
HEX: #0050ff, RGB: (0, 80, 255); HEX: #141414, RGB: (20, 20, 20); HEX: #ffffff, RGB: (255, 255, 255)
HEX: #0050f0, RGB: (0, 80, 240); HEX: #1450c8, RGB: (20, 80, 200); HEX: #00143c, RGB: (0, 20, 60)
Simplified version of palette colors
Shade of Royal Blue, Tint of Black, White, Shade of Royal Blue, Shade of Royal Blue, Shade of Midnight Blue
Color scheme was created by bad_colors

Color codes in palette

Icon creative logo brand identity symbol colors color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#0050ff#0050ffRGB(0, 80, 255)Blue (RYB)—
#141414#141414RGB(20, 20, 20)BlackSooty
#ffffff#ffffffRGB(255, 255, 255)White—
#0050f0#0050f0RGB(0, 80, 240)Blue (RYB)—
#1450c8#1450c8RGB(20, 80, 200)New Car—
#00143c#00143cRGB(0, 20, 60)Cetacean Blue—

Color Palette Contrast

4 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#0050ff
#0050f0
1.05
#0050ff
#1450c8
1.19
#141414
#00143c
1.02
#0050f0
#1450c8
1.13

Image palette Icon creative logo brand identity symbol colors png