Juice logo clever healthy branding

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Created at 01/08/2020 09:57

The palette consists of Light, Semi dark colors. Accent colors #fbfb04 and #fbfb70. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #444C2C (darkest) to #FBFB70 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 18°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #444C2C, #949C54, #9C940C, #C4C4AD, #FBFB04, #FBFB70

Palette Juice logo clever healthy branding combines 6 color codes:

HEX: #fbfb04, RGB: (251, 251, 4); HEX: #fbfb70, RGB: (251, 251, 112); HEX: #9c940c, RGB: (156, 148, 12)

HEX: #949c54, RGB: (148, 156, 84); HEX: #c4c4ad, RGB: (196, 196, 173); HEX: #444c2c, RGB: (68, 76, 44)

Simplified version of palette colors

Shade of Yellow, Tint of Yellow, Tint of Olive, Tint of Olive Drab, Tint of Silver, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Juice logo clever healthy branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fbfb04	#fbfb04	RGB(251, 251, 4)	—	—
#fbfb70	#fbfb70	RGB(251, 251, 112)	—	—
#9c940c	#9c940c	RGB(156, 148, 12)	—	—
#949c54	#949c54	RGB(148, 156, 84)	—	—
#c4c4ad	#c4c4ad	RGB(196, 196, 173)	—	—
#444c2c	#444c2c	RGB(68, 76, 44)	—	—

6 color pairs have low contrast and need improvement which may impact readability.