Type high-end brand identity branding colors

  • Beige
    #f0f0dc
  • Non-Photo Blue
    #a0dcf0
  • White
    #ffffff
  • Big Foot Feet
    #f08c64
  • Sage
    #b4c88c
  • Atomic Tangerine
    #ff8c64
  99
Created at 05/15/2023 22:12
The palette consists of Light colors. Accent colors Non-Photo Blue #a0dcf0 and Atomic Tangerine #ff8c64. Palette has Neutral, Cool, Warm colors temperature.

By lightness, this palette runs from #F08C64 (darkest) to #FFFFFF (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #A0DCF0, #B4C88C, #F08C64, #F0F0DC, #FF8C64, #FFFFFF

Palette Type high-end brand identity branding colors combines 6 color codes:
HEX: #f0f0dc, RGB: (240, 240, 220); HEX: #a0dcf0, RGB: (160, 220, 240); HEX: #ffffff, RGB: (255, 255, 255)
HEX: #f08c64, RGB: (240, 140, 100); HEX: #b4c88c, RGB: (180, 200, 140); HEX: #ff8c64, RGB: (255, 140, 100)
Simplified version of palette colors
Shade of Beige, Shade of Light Blue, White, Tint of Coral, Tint of Dark Sea Green, Tint of Coral
Color scheme was created by raccoon

Color codes in palette

Type high-end brand identity branding colors color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#f0f0dc#f0f0dcRGB(240, 240, 220)Beige—
#a0dcf0#a0dcf0RGB(160, 220, 240)Non-Photo Blue—
#ffffff#ffffffRGB(255, 255, 255)White—
#f08c64#f08c64RGB(240, 140, 100)Big Foot Feet—
#b4c88c#b4c88cRGB(180, 200, 140)Sage—
#ff8c64#ff8c64RGB(255, 140, 100)Atomic Tangerine—

Color Palette Contrast

12 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#f0f0dc
#a0dcf0
1.3
#f0f0dc
#ffffff
1.15
#f0f0dc
#b4c88c
1.57
#f0f0dc
#ff8c64
1.98
#a0dcf0
#ffffff
1.5
#a0dcf0
#f08c64
1.61

Image palette Type high-end brand identity branding colors png