Logo package design brand colours
- Black#141414
- Powder Blue#b4dcdc
- Ateneo Blue#003c64
- Prussian Blue#003c50
- Indigo (Rainbow)#143c64
- Midnight Green (Eagle Green)#145064
Created at 05/16/2023 08:48
The palette consists of Dark, Light, Semi dark colors. Accent colors Black #141414 and Ateneo Blue #003c64. Palette has Neutral, Cool colors temperature.
By lightness, this palette runs from #141414 (darkest) to #B4DCDC (lightest). The lightness range is wide.
Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.
An analogous palette: its hues sit close together on the color wheel, within about 30°.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #003C50, #003C64, #141414, #143C64, #145064, #B4DCDC
Palette Logo package design brand colours combines 6 color codes:
HEX: #141414, RGB: (20, 20, 20); HEX: #b4dcdc, RGB: (180, 220, 220); HEX: #003c64, RGB: (0, 60, 100)
HEX: #003c50, RGB: (0, 60, 80); HEX: #143c64, RGB: (20, 60, 100); HEX: #145064, RGB: (20, 80, 100)
Simplified version of palette colors
Tint of Black, Shade of powderblue, Shade of darkslateblue, Shade of darkslategrey, Shade of darkslateblue, Shade of darkslategrey
Color scheme was created by hex
Color codes in palette
Logo package design brand colours color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #141414 | #141414 | RGB(20, 20, 20) | Black | Sooty |
| #b4dcdc | #b4dcdc | RGB(180, 220, 220) | Powder Blue | — |
| #003c64 | #003c64 | RGB(0, 60, 100) | Ateneo Blue | — |
| #003c50 | #003c50 | RGB(0, 60, 80) | Prussian Blue | — |
| #143c64 | #143c64 | RGB(20, 60, 100) | Indigo (Rainbow) | — |
| #145064 | #145064 | RGB(20, 80, 100) | Midnight Green (Eagle Green) | — |
Color Palette Contrast
9 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#141414 | #003c64 | 1.6 |
#141414 | #003c50 | 1.54 |
#141414 | #143c64 | 1.63 |
#003c64 | #003c50 | 1.03 |
#003c64 | #143c64 | 1.01 |
#003c64 | #145064 | 1.29 |
Image palette Logo package design brand colours png
Export Palette
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