Branding visual identity retail device pos hex colors
- Black#000000
- Black#141414
- Anti-Flash White#f0f0f0
- White#ffffff
- Gray#505050
- Granite Gray#646464
Created at 06/17/2023 11:22
The palette consists of Dark, Light, Semi dark colors. Accent colors Anti-Flash White #f0f0f0 and White #ffffff. Palette has Neutral colors temperature.
By lightness, this palette runs from #000000 (darkest) to #FFFFFF (lightest). The lightness range is wide.
Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.
Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.
Most swatches read as neutral in color temperature (6 of 6).
HEX codes (sorted): #000000, #141414, #505050, #646464, #F0F0F0, #FFFFFF
Palette Branding visual identity retail device pos hex colors combines 6 color codes:
HEX: #000000, RGB: (0, 0, 0); HEX: #141414, RGB: (20, 20, 20); HEX: #f0f0f0, RGB: (240, 240, 240)
HEX: #ffffff, RGB: (255, 255, 255); HEX: #505050, RGB: (80, 80, 80); HEX: #646464, RGB: (100, 100, 100)
Simplified version of palette colors
Black, Tint of Black, Shade of White Smoke, White, Shade of Dim Gray, Shade of Dim Gray
Color scheme was created by palettespicker
Color codes in palette
Branding visual identity retail device pos hex colors color codes HEX, RGB information in table
Color Palette Contrast
3 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#000000 | #141414 | 1.13 |
#f0f0f0 | #ffffff | 1.13 |
#505050 | #646464 | 1.36 |
Image palette Branding visual identity retail device pos hex colors png
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