Created at 08/04/2023 13:55
  57

Logo mark branding mobile colours

  • Black
    #141414
  • Brown Chocolate
    #641428
  • White
    #ffffff
  • Burlywood
    #dcb48c
  • Claret
    #781428
  • Azure
    #f0ffff
The palette consists of Dark, Light colors. Accent colors Claret #781428 and Azure #f0ffff. Palette has Neutral, Warm colors temperature.

By lightness, this palette runs from #141414 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma).

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #141414, #641428, #781428, #DCB48C, #F0FFFF, #FFFFFF

Palette Logo mark branding mobile colours has combination of 6 codes colors:
HEX: #141414, RGB: (20, 20, 20); HEX: #641428, RGB: (100, 20, 40); HEX: #ffffff, RGB: (255, 255, 255)
HEX: #dcb48c, RGB: (220, 180, 140); HEX: #781428, RGB: (120, 20, 40); HEX: #f0ffff, RGB: (240, 255, 255)
Simplified version of palette colors
Shade of Black, Shade of Maroon, White, Tint of burlywood, Shade of Maroon, azure
Color scheme was created by colorswall

Colors codes in palette

Logo mark branding mobile colours color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#141414 #141414 RGB(20, 20, 20)BlackSooty
#641428 #641428 RGB(100, 20, 40)Brown Chocolate
#ffffff #ffffff RGB(255, 255, 255)White
#dcb48c #dcb48c RGB(220, 180, 140)Burlywood
#781428 #781428 RGB(120, 20, 40)Claret
#f0ffff #f0ffff RGB(240, 255, 255)AzureVapor

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#141414
#641428
1.46
#141414
#781428
1.69
#641428
#781428
1.15
#ffffff
#dcb48c
1.91
#ffffff
#f0ffff
1.02
#dcb48c
#f0ffff
1.86

Image palette Logo mark branding mobile colours png