Cryptocurrency branding bitcoin blockchain

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Created at 01/11/2020 20:12

The palette consists of Light, Dark, Semi dark colors. Accent colors #fbd663 and #040b2c. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #040B2C (darkest) to #FBD663 (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 61% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #040B2C, #282F5A, #3771E8, #3F4D7F, #D7CBAB, #FBD663

Palette Cryptocurrency branding bitcoin blockchain combines 6 color codes:

HEX: #3771e8, RGB: (55, 113, 232); HEX: #fbd663, RGB: (251, 214, 99); HEX: #040b2c, RGB: (4, 11, 44)

HEX: #3f4d7f, RGB: (63, 77, 127); HEX: #d7cbab, RGB: (215, 203, 171); HEX: #282f5a, RGB: (40, 47, 90)

Simplified version of palette colors

Tint of Royal Blue, Tint of Gold, Shade of Midnight Blue, Tint of Dark Slate Blue, Shade of Wheat, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Cryptocurrency branding bitcoin blockchain color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3771e8	#3771e8	RGB(55, 113, 232)	—	—
#fbd663	#fbd663	RGB(251, 214, 99)	—	—
#040b2c	#040b2c	RGB(4, 11, 44)	—	—
#3f4d7f	#3f4d7f	RGB(63, 77, 127)	—	—
#d7cbab	#d7cbab	RGB(215, 203, 171)	—	—
#282f5a	#282f5a	RGB(40, 47, 90)	—	—

4 color pairs have low contrast and need improvement which may impact readability.