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Created at 10/14/2023 20:09
  33

Art direction 2d commercial best

  • White
    #ffffff
  • Synthetic Pumpkin
    #ff783c
  • Majorelle Blue
    #5050dc
  • Mint
    #3cb48c
  • Garnet
    #783c28
  • Black
    #141414
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The palette consists of Light, Semi dark, Dark colors. Accent colors Synthetic Pumpkin #ff783c and Majorelle Blue #5050dc. Palette has Neutral, Warm, Cool colors temperature.

By lightness, this palette runs from #141414 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Warm and cool swatches are fairly balanced.

HEX codes (sorted): #141414, #3CB48C, #5050DC, #783C28, #FF783C, #FFFFFF

Palette Art direction 2d commercial best has combination of 6 codes colors:
HEX: #ffffff, RGB: (255, 255, 255); HEX: #ff783c, RGB: (255, 120, 60); HEX: #5050dc, RGB: (80, 80, 220)
HEX: #3cb48c, RGB: (60, 180, 140); HEX: #783c28, RGB: (120, 60, 40); HEX: #141414, RGB: (20, 20, 20)
Simplified version of palette colors
White, Tint of coral, Tint of slateblue, Shade of mediumseagreen, Tint of saddlebrown, Shade of Black
Color scheme was created by colorday

Colors codes in palette

Art direction 2d commercial best color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#ffffff #ffffff RGB(255, 255, 255)White
#ff783c #ff783c RGB(255, 120, 60)Synthetic Pumpkin
#5050dc #5050dc RGB(80, 80, 220)Majorelle Blue
#3cb48c #3cb48c RGB(60, 180, 140)Mint
#783c28 #783c28 RGB(120, 60, 40)Garnet
#141414 #141414 RGB(20, 20, 20)BlackSooty

Color Palette Contrast

2 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#ff783c
#3cb48c
1.01
#5050dc
#783c28
1.42

Image palette Art direction 2d commercial best png

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