Branding logo type modern colors

Created at 10/14/2023 20:30

The palette consists of Light colors. Accent colors White #ffffff and gray94 #f0f0f0. Palette has Neutral colors temperature.

By lightness, this palette runs from #8C8C8C (darkest) to #FFFFFF (lightest). The lightness range is moderate.

Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.

Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.

Most swatches read as neutral in color temperature (6 of 6).

HEX codes (sorted): #8C8C8C, #B4B4B4, #C8C8C8, #DCDCDC, #F0F0F0, #FFFFFF

Palette Branding logo type modern colors combines 6 color codes:

HEX: #ffffff, RGB: (255, 255, 255); HEX: #dcdcdc, RGB: (220, 220, 220); HEX: #c8c8c8, RGB: (200, 200, 200)

HEX: #8c8c8c, RGB: (140, 140, 140); HEX: #b4b4b4, RGB: (180, 180, 180); HEX: #f0f0f0, RGB: (240, 240, 240)

Simplified version of palette colors

White, Gainsboro, Tint of Silver, Tint of Grey, Tint of Dark Gray, Shade of White Smoke

Color scheme was created by colorday

Color codes in palette

Branding logo type modern colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ffffff	#ffffff	RGB(255, 255, 255)	White	—
#dcdcdc	#dcdcdc	RGB(220, 220, 220)	Gainsboro	—
#c8c8c8	#c8c8c8	RGB(200, 200, 200)	Chinese Silver	—
#8c8c8c	#8c8c8c	RGB(140, 140, 140)	Philippine Gray	Gray55
#b4b4b4	#b4b4b4	RGB(180, 180, 180)	Brainstem Grey	—
#f0f0f0	#f0f0f0	RGB(240, 240, 240)	gray94	—

10 color pairs have low contrast and need improvement which may impact readability.