Logo letter agency branding colours

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Created at 01/21/2020 11:11

The palette consists of Light, Dark colors. Accent colors #9adc45 and #1b9d73. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #2C2C54 (darkest) to #9ADC45 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #1B9D73, #2C2C54, #6EB898, #999EA8, #9ADC45, #9DD380

Palette Logo letter agency branding colours combines 6 color codes:

HEX: #9adc45, RGB: (154, 220, 69); HEX: #9dd380, RGB: (157, 211, 128); HEX: #1b9d73, RGB: (27, 157, 115)

HEX: #6eb898, RGB: (110, 184, 152); HEX: #999ea8, RGB: (153, 158, 168); HEX: #2c2c54, RGB: (44, 44, 84)

Simplified version of palette colors

Tint of Yellow Green, Shade of Light Green, Tint of Sea Green, Shade of Medium Aquamarine, Shade of Dark Gray, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Logo letter agency branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#9adc45	#9adc45	RGB(154, 220, 69)	—	—
#9dd380	#9dd380	RGB(157, 211, 128)	—	—
#1b9d73	#1b9d73	RGB(27, 157, 115)	—	—
#6eb898	#6eb898	RGB(110, 184, 152)	—	—
#999ea8	#999ea8	RGB(153, 158, 168)	—	—
#2c2c54	#2c2c54	RGB(44, 44, 84)	—	—

9 color pairs have low contrast and need improvement which may impact readability.