Beer can design packaging creative agency colors

0.26k

Created at 01/21/2020 13:15

The palette consists of Light, Semi dark colors. Accent colors #7cfbcc and #946494. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #3B3C4D (darkest) to #7CFBCC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #1CE79E, #3B3C4D, #7CFBCC, #8EAC13, #946494, #99D1BE

Palette Beer can design packaging creative agency colors combines 6 color codes:

HEX: #1ce79e, RGB: (28, 231, 158); HEX: #7cfbcc, RGB: (124, 251, 204); HEX: #8eac13, RGB: (142, 172, 19)

HEX: #946494, RGB: (148, 100, 148); HEX: #99d1be, RGB: (153, 209, 190); HEX: #3b3c4d, RGB: (59, 60, 77)

Simplified version of palette colors

Shade of Medium Spring Green, Shade of Aquamarine, Shade of Yellow Green, Shade of Medium Orchid, Tint of Medium Aquamarine, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Beer can design packaging creative agency colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1ce79e	#1ce79e	RGB(28, 231, 158)	—	—
#7cfbcc	#7cfbcc	RGB(124, 251, 204)	—	—
#8eac13	#8eac13	RGB(142, 172, 19)	—	—
#946494	#946494	RGB(148, 100, 148)	—	—
#99d1be	#99d1be	RGB(153, 209, 190)	—	—
#3b3c4d	#3b3c4d	RGB(59, 60, 77)	—	—

6 color pairs have low contrast and need improvement which may impact readability.