Logo branding design vector

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Created at 01/24/2020 14:16

The palette consists of Light, Dark colors. Accent colors #0484ec and #8a0e23. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #8A0E23 (darkest) to #80BFEF (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #0484EC, #80BFEF, #8A0E23, #910F25, #9291BF, #9C7177

Palette Logo branding design vector combines 6 color codes:

HEX: #0484ec, RGB: (4, 132, 236); HEX: #80bfef, RGB: (128, 191, 239); HEX: #910f25, RGB: (145, 15, 37)

HEX: #9c7177, RGB: (156, 113, 119); HEX: #9291bf, RGB: (146, 145, 191); HEX: #8a0e23, RGB: (138, 14, 35)

Simplified version of palette colors

Shade of Dodger Blue, Shade of Light Sky Blue, Shade of Brown, Shade of Rosy Brown, Tint of Light Slate Gray, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Logo branding design vector color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0484ec	#0484ec	RGB(4, 132, 236)	—	—
#80bfef	#80bfef	RGB(128, 191, 239)	—	—
#910f25	#910f25	RGB(145, 15, 37)	—	—
#9c7177	#9c7177	RGB(156, 113, 119)	—	—
#9291bf	#9291bf	RGB(146, 145, 191)	—	—
#8a0e23	#8a0e23	RGB(138, 14, 35)	—	—

6 color pairs have low contrast and need improvement which may impact readability.