Vector branding logo design colors palette

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Created at 01/24/2020 14:21

The palette consists of Light, Semi dark colors. Accent colors #14b4e4 and #f58d5c. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #24347C (darkest) to #ACB4CE (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #14B4E4, #24347C, #4C4C34, #965674, #ACB4CE, #F58D5C

Palette Vector branding logo design colors palette combines 6 color codes:

HEX: #14b4e4, RGB: (20, 180, 228); HEX: #f58d5c, RGB: (245, 141, 92); HEX: #24347c, RGB: (36, 52, 124)

HEX: #965674, RGB: (150, 86, 116); HEX: #acb4ce, RGB: (172, 180, 206); HEX: #4c4c34, RGB: (76, 76, 52)

Simplified version of palette colors

Shade of Deep Sky Blue, Tint of Coral, Shade of Dark Slate Blue, Tint of Medium Violet Red, Shade of Light Steel Blue, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Vector branding logo design colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#14b4e4	#14b4e4	RGB(20, 180, 228)	—	—
#f58d5c	#f58d5c	RGB(245, 141, 92)	—	—
#24347c	#24347c	RGB(36, 52, 124)	—	—
#965674	#965674	RGB(150, 86, 116)	—	—
#acb4ce	#acb4ce	RGB(172, 180, 206)	—	—
#4c4c34	#4c4c34	RGB(76, 76, 52)	—	—

5 color pairs have low contrast and need improvement which may impact readability.