Branding and identity ultimate ai icon design abstract colors

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Created at 01/27/2020 15:31

The palette consists of Light, Dark, Semi dark colors. Accent colors #f4a494 and #142c3c. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #142C3C (darkest) to #B5BDC4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #142C3C, #2A3E5D, #609B9A, #B5BDC4, #D4443C, #F4A494

Palette Branding and identity ultimate ai icon design abstract colors combines 6 color codes:

HEX: #d4443c, RGB: (212, 68, 60); HEX: #f4a494, RGB: (244, 164, 148); HEX: #142c3c, RGB: (20, 44, 60)

HEX: #609b9a, RGB: (96, 155, 154); HEX: #b5bdc4, RGB: (181, 189, 196); HEX: #2a3e5d, RGB: (42, 62, 93)

Simplified version of palette colors

Tint of Crimson, Tint of Dark Salmon, Tint of Midnight Blue, Shade of Cadet Blue, Shade of Silver, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding and identity ultimate ai icon design abstract colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d4443c	#d4443c	RGB(212, 68, 60)	—	—
#f4a494	#f4a494	RGB(244, 164, 148)	—	—
#142c3c	#142c3c	RGB(20, 44, 60)	—	—
#609b9a	#609b9a	RGB(96, 155, 154)	—	—
#b5bdc4	#b5bdc4	RGB(181, 189, 196)	—	—
#2a3e5d	#2a3e5d	RGB(42, 62, 93)	—	—

5 color pairs have low contrast and need improvement which may impact readability.