Landing page design branding ui colors

0.19k

Created at 01/31/2020 12:16

The palette consists of Light, Dark, Semi dark colors. Accent colors #dc4434 and #641a15. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #641A15 (darkest) to #CAC0C9 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 30°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #623245, #641A15, #A76377, #CAC0C9, #CD665A, #DC4434

Palette Landing page design branding ui colors combines 6 color codes:

HEX: #dc4434, RGB: (220, 68, 52); HEX: #cd665a, RGB: (205, 102, 90); HEX: #641a15, RGB: (100, 26, 21)

HEX: #a76377, RGB: (167, 99, 119); HEX: #cac0c9, RGB: (202, 192, 201); HEX: #623245, RGB: (98, 50, 69)

Simplified version of palette colors

Tint of Red, Tint of Indian Red, Tint of Maroon, Shade of Pale Violet Red, Tint of Silver, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Landing page design branding ui colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dc4434	#dc4434	RGB(220, 68, 52)	—	—
#cd665a	#cd665a	RGB(205, 102, 90)	—	—
#641a15	#641a15	RGB(100, 26, 21)	—	—
#a76377	#a76377	RGB(167, 99, 119)	—	—
#cac0c9	#cac0c9	RGB(202, 192, 201)	—	—
#623245	#623245	RGB(98, 50, 69)	—	—

4 color pairs have low contrast and need improvement which may impact readability.