Agency branding web colors

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Created at 02/02/2020 21:27

The palette consists of Semi dark, Light, Dark colors. Accent colors #bc9cfc and #140544. Palette has Cool colors temperature.

By lightness, this palette runs from #140544 (darkest) to #BEC2DF (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 27°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #140544, #3B2F54, #552FC2, #6B6B8D, #BC9CFC, #BEC2DF

Palette Agency branding web colors combines 6 color codes:

HEX: #552fc2, RGB: (85, 47, 194); HEX: #bc9cfc, RGB: (188, 156, 252); HEX: #140544, RGB: (20, 5, 68)

HEX: #6b6b8d, RGB: (107, 107, 141); HEX: #bec2df, RGB: (190, 194, 223); HEX: #3b2f54, RGB: (59, 47, 84)

Simplified version of palette colors

Tint of Blue, Shade of Plum, Shade of Midnight Blue, Shade of Slate Gray, Tint of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Agency branding web colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#552fc2	#552fc2	RGB(85, 47, 194)	—	—
#bc9cfc	#bc9cfc	RGB(188, 156, 252)	—	—
#140544	#140544	RGB(20, 5, 68)	—	—
#6b6b8d	#6b6b8d	RGB(107, 107, 141)	—	—
#bec2df	#bec2df	RGB(190, 194, 223)	—	—
#3b2f54	#3b2f54	RGB(59, 47, 84)	—	—

4 color pairs have low contrast and need improvement which may impact readability.