Design running lettering branding and identity colors palette

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Created at 02/03/2020 13:47

The palette consists of Light, Semi dark colors. Accent colors #1cb45c and #0c766f. Palette has Cool colors temperature.

By lightness, this palette runs from #285550 (darkest) to #ADDEC7 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 37°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #0C766F, #1CB45C, #285550, #6D9784, #ADDEC7, #B3D3D4

Palette Design running lettering branding and identity colors palette combines 6 color codes:

HEX: #1cb45c, RGB: (28, 180, 92); HEX: #addec7, RGB: (173, 222, 199); HEX: #0c766f, RGB: (12, 118, 111)

HEX: #6d9784, RGB: (109, 151, 132); HEX: #b3d3d4, RGB: (179, 211, 212); HEX: #285550, RGB: (40, 85, 80)

Simplified version of palette colors

Shade of Medium Sea Green, Shade of Pale Turquoise, Shade of Teal, Shade of Cadet Blue, Shade of Powder Blue, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Design running lettering branding and identity colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1cb45c	#1cb45c	RGB(28, 180, 92)	—	—
#addec7	#addec7	RGB(173, 222, 199)	—	—
#0c766f	#0c766f	RGB(12, 118, 111)	—	—
#6d9784	#6d9784	RGB(109, 151, 132)	—	—
#b3d3d4	#b3d3d4	RGB(179, 211, 212)	—	—
#285550	#285550	RGB(40, 85, 80)	—	—

6 color pairs have low contrast and need improvement which may impact readability.