Logo ux branding design

The palette consists of Light, Dark colors. Accent colors #fc0404 and #2e4753. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #2E4753 (darkest) to #CCB6B2 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #2E4753, #7E7942, #A10404, #CCB6B2, #FC0404, #FC7C84

Palette Logo ux branding design has combination of 6 codes colors:

HEX: #fc0404, RGB: (252, 4, 4); HEX: #fc7c84, RGB: (252, 124, 132); HEX: #a10404, RGB: (161, 4, 4)

HEX: #7e7942, RGB: (126, 121, 66); HEX: #ccb6b2, RGB: (204, 182, 178); HEX: #2e4753, RGB: (46, 71, 83)

Simplified version of palette colors

Shade of Red, Shade of lightcoral, Shade of darkred, Shade of Olive, Tint of Silver, Tint of darkslategrey

Color scheme was created by colorswall

Colors codes in palette

Logo ux branding design color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc0404	#fc0404	RGB(252, 4, 4)	—	—
#fc7c84	#fc7c84	RGB(252, 124, 132)	—	—
#a10404	#a10404	RGB(161, 4, 4)	—	—
#7e7942	#7e7942	RGB(126, 121, 66)	—	—
#ccb6b2	#ccb6b2	RGB(204, 182, 178)	—	—
#2e4753	#2e4753	RGB(46, 71, 83)	—	—

6 color pairs have low contrast and need improvement which may impact readability.