Logo maps brand identity design mark hex colors

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Created at 02/09/2020 08:57

The palette consists of Light, Semi dark colors. Accent colors #f8ba07 and #83649d. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #237539 (darkest) to #F6DFA1 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

A varied palette: its hues are spread across about 223° of the color wheel.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #237539, #34AC54, #83649D, #90C79E, #F6DFA1, #F8BA07

Palette Logo maps brand identity design mark hex colors combines 6 color codes:

HEX: #f8ba07, RGB: (248, 186, 7); HEX: #f6dfa1, RGB: (246, 223, 161); HEX: #34ac54, RGB: (52, 172, 84)

HEX: #83649d, RGB: (131, 100, 157); HEX: #90c79e, RGB: (144, 199, 158); HEX: #237539, RGB: (35, 117, 57)

Simplified version of palette colors

Tint of goldenrod, Shade of moccasin, Shade of mediumseagreen, Shade of mediumpurple, Tint of darkseagreen, Tint of darkgreen

Color scheme was created by colorswall

Color codes in palette

Logo maps brand identity design mark hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f8ba07	#f8ba07	RGB(248, 186, 7)	—	—
#f6dfa1	#f6dfa1	RGB(246, 223, 161)	—	—
#34ac54	#34ac54	RGB(52, 172, 84)	—	—
#83649d	#83649d	RGB(131, 100, 157)	—	—
#90c79e	#90c79e	RGB(144, 199, 158)	—	—
#237539	#237539	RGB(35, 117, 57)	—	—

8 color pairs have low contrast and need improvement which may impact readability.