Created at 02/11/2020 07:55
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Letter logo logotype vector brand identity colors

  • #04fafa
  • #c49cec
  • #470988
  • #606899
  • #9cb1d0
  • #443c5c
The palette consists of Light, Dark colors. Accent colors #04fafa and #470988. Palette has Cool colors temperature.

By lightness, this palette runs from #470988 (darkest) to #C49CEC (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #04FAFA, #443C5C, #470988, #606899, #9CB1D0, #C49CEC

Palette Letter logo logotype vector brand identity colors has combination of 6 codes colors:
HEX: #04fafa, RGB: (4, 250, 250); HEX: #c49cec, RGB: (196, 156, 236); HEX: #470988, RGB: (71, 9, 136)
HEX: #606899, RGB: (96, 104, 153); HEX: #9cb1d0, RGB: (156, 177, 208); HEX: #443c5c, RGB: (68, 60, 92)
Simplified version of palette colors
Tint of cyan, Tint of plum, Shade of indigo, Tint of slateblue, Tint of lightsteelblue, Tint of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Letter logo logotype vector brand identity colors color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#04fafa #04fafa RGB(4, 250, 250)
#c49cec #c49cec RGB(196, 156, 236)
#470988 #470988 RGB(71, 9, 136)
#606899 #606899 RGB(96, 104, 153)
#9cb1d0 #9cb1d0 RGB(156, 177, 208)
#443c5c #443c5c RGB(68, 60, 92)

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#04fafa
#c49cec
1.72
#04fafa
#9cb1d0
1.67
#c49cec
#9cb1d0
1.03
#470988
#443c5c
1.23
#606899
#443c5c
1.92

Image palette Letter logo logotype vector brand identity colors png