Logo brand identity storytelling engage colors

The palette consists of Light colors. Accent colors #13bff5 and #bcbcbc. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0C5874 (darkest) to #7FDCF9 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Hue spacing suggests a mostly analogous cluster spanning about 2° (loose heuristic, not a strict color-theory label).

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #0C5874, #13BFF5, #444444, #7FDCF9, #848484, #BCBCBC

Palette Logo brand identity storytelling engage colors has combination of 6 codes colors:

HEX: #13bff5, RGB: (19, 191, 245); HEX: #7fdcf9, RGB: (127, 220, 249); HEX: #0c5874, RGB: (12, 88, 116)

HEX: #848484, RGB: (132, 132, 132); HEX: #bcbcbc, RGB: (188, 188, 188); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Shade of deepskyblue, Shade of skyblue, Tint of darkslategrey, Shade of Grey, Tint of Silver, Tint of dimgrey

Color scheme was created by colorswall

Colors codes in palette

Logo brand identity storytelling engage colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#13bff5	#13bff5	RGB(19, 191, 245)	—	—
#7fdcf9	#7fdcf9	RGB(127, 220, 249)	—	—
#0c5874	#0c5874	RGB(12, 88, 116)	—	—
#848484	#848484	RGB(132, 132, 132)	—	—
#bcbcbc	#bcbcbc	RGB(188, 188, 188)	—	—
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

6 color pairs have low contrast and need improvement which may impact readability.