Typography brand identity business cards design

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Created at 02/12/2020 12:45

The palette consists of Light, Semi dark colors. Accent colors #cdc97a and #05667f. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #484C44 (darkest) to #CAC7B0 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

A varied palette: its hues are spread across about 139° of the color wheel.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #05667F, #09B4E0, #484C44, #4FAA77, #CAC7B0, #CDC97A

Palette Typography brand identity business cards design combines 6 color codes:

HEX: #09b4e0, RGB: (9, 180, 224); HEX: #cdc97a, RGB: (205, 201, 122); HEX: #05667f, RGB: (5, 102, 127)

HEX: #4faa77, RGB: (79, 170, 119); HEX: #cac7b0, RGB: (202, 199, 176); HEX: #484c44, RGB: (72, 76, 68)

Simplified version of palette colors

Shade of deepskyblue, Tint of darkkhaki, Tint of darkslategrey, Tint of mediumseagreen, Tint of Silver, Tint of darkslategrey

Color scheme was created by colorswall

Color codes in palette

Typography brand identity business cards design color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#09b4e0	#09b4e0	RGB(9, 180, 224)	—	—
#cdc97a	#cdc97a	RGB(205, 201, 122)	—	—
#05667f	#05667f	RGB(5, 102, 127)	—	—
#4faa77	#4faa77	RGB(79, 170, 119)	—	—
#cac7b0	#cac7b0	RGB(202, 199, 176)	—	—
#484c44	#484c44	RGB(72, 76, 68)	—	—

7 color pairs have low contrast and need improvement which may impact readability.