Kroger brand colors

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Created at 07/23/2019 14:37

The palette consists of Semi dark, Light colors. Accent colors #0468b3 and White #ffffff. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0468B3 (darkest) to #FFFFFF (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 1 vivid out of 2 colors.

Only one color carries a distinct hue; the rest are neutrals or grays.

Overall temperature among swatches leans cool (1 of 2).

HEX codes (sorted): #0468B3, #FFFFFF

Palette Kroger brand colors combines 2 color codes:

HEX: #0468b3, RGB: (4, 104, 179); HEX: #ffffff, RGB: (255, 255, 255)

Simplified version of palette colors

Shade of Steel Blue, White

Color scheme was created by colorswall

Color codes in palette

Kroger brand colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0468b3	#0468b3	RGB(4, 104, 179)	—	—
#ffffff	#ffffff	RGB(255, 255, 255)	—	White

All color pairs meet minimum accessibility contrast standards

--color-1:	#0468b3;
--color-2:	#ffffff;

$color-1:	#0468b3;
$color-2:	#ffffff;

@color-1:	#0468b3;
@color-2:	#ffffff;