Created at 02/16/2020 18:22

Popsicle packaging visual identity fruits colors palette

The palette consists of Semi dark, Light, Dark colors. Accent colors #eb9692 and #7b1912. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #7B1912 (darkest) to #EB9692 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #566F48, #7B1912, #A99C64, #B53C39, #CAA598, #EB9692

Palette Popsicle packaging visual identity fruits colors palette has combination of 6 codes colors:

HEX: #b53c39, RGB: (181, 60, 57); HEX: #eb9692, RGB: (235, 150, 146); HEX: #7b1912, RGB: (123, 25, 18)

HEX: #a99c64, RGB: (169, 156, 100); HEX: #caa598, RGB: (202, 165, 152); HEX: #566f48, RGB: (86, 111, 72)

Simplified version of palette colors

Shade of brown, Shade of lightcoral, Shade of Maroon, Tint of darkkhaki, Shade of rosybrown, Shade of darkolivegreen

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Popsicle packaging visual identity fruits colors palette color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.