Barq’s Root Beer brand colors

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Created at 07/24/2019 12:54

The palette consists of Light, Semi dark, Dark colors. Accent colors #179547 and #c02a36. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #000000 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Overall saturation feels mostly muted (lower chroma) — 60% of colors are muted.

Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.

Overall temperature among swatches leans cool (2 of 5).

HEX codes (sorted): #000000, #179547, #95A5AF, #C02A36, #FFFFFF

Palette Barq’s Root Beer brand colors combines 5 color codes:

HEX: #95a5af, RGB: (149, 165, 175); HEX: #179547, RGB: (23, 149, 71); HEX: #c02a36, RGB: (192, 42, 54)

HEX: #000000, RGB: (0, 0, 0); HEX: #ffffff, RGB: (255, 255, 255)

Simplified version of palette colors

Shade of darkgrey, Shade of seagreen, Tint of crimson, Black, White

Color scheme was created by colorswall

Color codes in palette

Barq’s Root Beer brand colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#95a5af	#95a5af	RGB(149, 165, 175)	—	—
#179547	#179547	RGB(23, 149, 71)	—	—
#c02a36	#c02a36	RGB(192, 42, 54)	—	—
#000000	#000000	RGB(0, 0, 0)	—	Black
#ffffff	#ffffff	RGB(255, 255, 255)	—	White

2 color pairs have low contrast and need improvement which may impact readability.

Text Color	Background Color	Contrast Ratio
#95a5af	#179547	1.52
#179547	#c02a36	1.49