Type branding design book hex colors

0.25k

Created at 02/19/2020 20:35

The palette consists of Light, Semi dark colors. Accent colors #ecb685 and #05484e. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #05484E (darkest) to #B4D4C4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #05484E, #3C7473, #70A4A4, #B4D4C4, #D4B46F, #ECB685

Palette Type branding design book hex colors combines 6 color codes:

HEX: #d4b46f, RGB: (212, 180, 111); HEX: #ecb685, RGB: (236, 182, 133); HEX: #05484e, RGB: (5, 72, 78)

HEX: #70a4a4, RGB: (112, 164, 164); HEX: #b4d4c4, RGB: (180, 212, 196); HEX: #3c7473, RGB: (60, 116, 115)

Simplified version of palette colors

Shade of Burlywood, Tint of Burlywood, Shade of Dark Slate Gray, Tint of Cadet Blue, Shade of Powder Blue, Tint of Teal

Color scheme was created by colorswall

Color codes in palette

Type branding design book hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d4b46f	#d4b46f	RGB(212, 180, 111)	—	—
#ecb685	#ecb685	RGB(236, 182, 133)	—	—
#05484e	#05484e	RGB(5, 72, 78)	—	—
#70a4a4	#70a4a4	RGB(112, 164, 164)	—	—
#b4d4c4	#b4d4c4	RGB(180, 212, 196)	—	—
#3c7473	#3c7473	RGB(60, 116, 115)	—	—

8 color pairs have low contrast and need improvement which may impact readability.