Created at 02/20/2020 11:18
  0.25k

Branding app partner lettermark palette

#1ce1d2
#ec5474
#0c3453
#757c94
#b8b3bf
#2e3750
The palette consists of Light, Dark colors. Accent colors #1ce1d2 and #ec5474. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #0C3453 (darkest) to #B8B3BF (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #0C3453, #1CE1D2, #2E3750, #757C94, #B8B3BF, #EC5474

Palette Branding app partner lettermark palette has combination of 6 codes colors:
HEX: #1ce1d2, RGB: (28, 225, 210); HEX: #ec5474, RGB: (236, 84, 116); HEX: #0c3453, RGB: (12, 52, 83)
HEX: #757c94, RGB: (117, 124, 148); HEX: #b8b3bf, RGB: (184, 179, 191); HEX: #2e3750, RGB: (46, 55, 80)
Simplified version of palette colors
Tint of turquoise, Tint of palevioletred, Shade of midnightblue, Tint of slategrey, Tint of Silver, Tint of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Branding app partner lettermark palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#1ce1d2 #1ce1d2 RGB(28, 225, 210)
#ec5474 #ec5474 RGB(236, 84, 116)
#0c3453 #0c3453 RGB(12, 52, 83)
#757c94 #757c94 RGB(117, 124, 148)
#b8b3bf #b8b3bf RGB(184, 179, 191)
#2e3750 #2e3750 RGB(46, 55, 80)

Color Palette Contrast

4 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#1ce1d2
#b8b3bf
1.24
#ec5474
#757c94
1.2
#ec5474
#b8b3bf
1.68
#0c3453
#2e3750
1.08

Image palette Branding app partner lettermark palette png