Sports branding viking illustration identity

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Created at 02/20/2020 16:11

The palette consists of Light, Semi dark colors. Accent colors #e8b110 and #048d4c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #343E63 (darkest) to #F6DC86 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #048D4C, #343E63, #65809A, #9DAFBD, #E8B110, #F6DC86

Palette Sports branding viking illustration identity combines 6 color codes:

HEX: #e8b110, RGB: (232, 177, 16); HEX: #f6dc86, RGB: (246, 220, 134); HEX: #048d4c, RGB: (4, 141, 76)

HEX: #65809a, RGB: (101, 128, 154); HEX: #9dafbd, RGB: (157, 175, 189); HEX: #343e63, RGB: (52, 62, 99)

Simplified version of palette colors

Tint of Goldenrod, Shade of Khaki, Shade of Sea Green, Shade of Slate Gray, Shade of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Sports branding viking illustration identity color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e8b110	#e8b110	RGB(232, 177, 16)	—	—
#f6dc86	#f6dc86	RGB(246, 220, 134)	—	—
#048d4c	#048d4c	RGB(4, 141, 76)	—	—
#65809a	#65809a	RGB(101, 128, 154)	—	—
#9dafbd	#9dafbd	RGB(157, 175, 189)	—	—
#343e63	#343e63	RGB(52, 62, 99)	—	—

6 color pairs have low contrast and need improvement which may impact readability.