Design logo visual identity icon hex colors

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Created at 02/21/2020 10:30

The palette consists of Light, Semi dark colors. Accent colors #daaa33 and #96b5e4. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #8D371D (darkest) to #CDCDB4 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #4C6430, #8D371D, #8DAD54, #96B5E4, #CDCDB4, #DAAA33

Palette Design logo visual identity icon hex colors combines 6 color codes:

HEX: #daaa33, RGB: (218, 170, 51); HEX: #96b5e4, RGB: (150, 181, 228); HEX: #8d371d, RGB: (141, 55, 29)

HEX: #8dad54, RGB: (141, 173, 84); HEX: #cdcdb4, RGB: (205, 205, 180); HEX: #4c6430, RGB: (76, 100, 48)

Simplified version of palette colors

Tint of goldenrod, Shade of lightsteelblue, Shade of saddlebrown, Shade of darkkhaki, Shade of beige, Shade of darkolivegreen

Color scheme was created by colorswall

Color codes in palette

Design logo visual identity icon hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#daaa33	#daaa33	RGB(218, 170, 51)	—	—
#96b5e4	#96b5e4	RGB(150, 181, 228)	—	—
#8d371d	#8d371d	RGB(141, 55, 29)	—	—
#8dad54	#8dad54	RGB(141, 173, 84)	—	—
#cdcdb4	#cdcdb4	RGB(205, 205, 180)	—	Lightyellow3
#4c6430	#4c6430	RGB(76, 100, 48)	—	—

7 color pairs have low contrast and need improvement which may impact readability.