Разработка логотипа stationery design визуальная идентификация colors palette

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Created at 02/25/2020 11:23

The palette consists of Light, Dark, Semi dark colors. Accent colors #96f161 and #8cecea. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0C141C (darkest) to #8CECEA (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 112°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0C141C, #375B53, #649E9D, #8CECEA, #96F161, #BCD0B1

Palette Разработка логотипа stationery design визуальная идентификация colors palette combines 6 color codes:

HEX: #96f161, RGB: (150, 241, 97); HEX: #8cecea, RGB: (140, 236, 234); HEX: #0c141c, RGB: (12, 20, 28)

HEX: #649e9d, RGB: (100, 158, 157); HEX: #bcd0b1, RGB: (188, 208, 177); HEX: #375b53, RGB: (55, 91, 83)

Simplified version of palette colors

Tint of Lawn Green, Shade of Pale Turquoise, Tint of Black, Tint of Cadet Blue, Tint of Dark Sea Green, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Разработка логотипа stationery design визуальная идентификация colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#96f161	#96f161	RGB(150, 241, 97)	—	—
#8cecea	#8cecea	RGB(140, 236, 234)	—	—
#0c141c	#0c141c	RGB(12, 20, 28)	—	—
#649e9d	#649e9d	RGB(100, 158, 157)	—	—
#bcd0b1	#bcd0b1	RGB(188, 208, 177)	—	—
#375b53	#375b53	RGB(55, 91, 83)	—	—

4 color pairs have low contrast and need improvement which may impact readability.