Typography identity design branding colours

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Created at 02/26/2020 20:35

The palette consists of Light, Dark, Semi dark colors. Accent colors #f4ec5b and #0c0414. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #0C0414 (darkest) to #F4EC5B (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #0C0414, #4C5432, #848577, #C1BF95, #F0EC64, #F4EC5B

Palette Typography identity design branding colours combines 6 color codes:

HEX: #f4ec5b, RGB: (244, 236, 91); HEX: #f0ec64, RGB: (240, 236, 100); HEX: #0c0414, RGB: (12, 4, 20)

HEX: #848577, RGB: (132, 133, 119); HEX: #c1bf95, RGB: (193, 191, 149); HEX: #4c5432, RGB: (76, 84, 50)

Simplified version of palette colors

Shade of Yellow, Shade of Khaki, Tint of Black, Tint of Grey, Tint of Dark Khaki, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Typography identity design branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f4ec5b	#f4ec5b	RGB(244, 236, 91)	—	—
#f0ec64	#f0ec64	RGB(240, 236, 100)	—	—
#0c0414	#0c0414	RGB(12, 4, 20)	—	—
#848577	#848577	RGB(132, 133, 119)	—	—
#c1bf95	#c1bf95	RGB(193, 191, 149)	—	—
#4c5432	#4c5432	RGB(76, 84, 50)	—	—

4 color pairs have low contrast and need improvement which may impact readability.