Pepsi brand colors

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Created at 08/02/2019 07:40

The palette consists of Light, Semi dark colors. Accent colors #eb1933 and #2151a1. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #2151A1 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

A varied palette: its hues are spread across about 135° of the color wheel.

Warm and cool swatches are fairly balanced (1 warm, 1 cool).

HEX codes (sorted): #2151A1, #EB1933, #FFFFFF

Palette Pepsi brand colors combines 3 color codes:

HEX: #eb1933, RGB: (235, 25, 51); HEX: #2151a1, RGB: (33, 81, 161); HEX: #ffffff, RGB: (255, 255, 255)

Simplified version of palette colors

Tint of Crimson, Tint of Dark Slate Blue, White

Color scheme was created by colorswall

Color codes in palette

Pepsi brand colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#eb1933	#eb1933	RGB(235, 25, 51)	—	—
#2151a1	#2151a1	RGB(33, 81, 161)	—	—
#ffffff	#ffffff	RGB(255, 255, 255)	—	White

1 color pairs have low contrast and need improvement which may impact readability.

Text Color	Background Color	Contrast Ratio
#eb1933	#2151a1	1.71