Enterprise visual identity design branding agency colors

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Created at 03/03/2020 18:07

The palette consists of Light, Dark, Semi dark colors. Accent colors #ec980a and #556cad. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #490A64 (darkest) to #EFCD90 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #392A51, #490A64, #556CAD, #C3A2BD, #EC980A, #EFCD90

Palette Enterprise visual identity design branding agency colors combines 6 color codes:

HEX: #ec980a, RGB: (236, 152, 10); HEX: #efcd90, RGB: (239, 205, 144); HEX: #490a64, RGB: (73, 10, 100)

HEX: #556cad, RGB: (85, 108, 173); HEX: #c3a2bd, RGB: (195, 162, 189); HEX: #392a51, RGB: (57, 42, 81)

Simplified version of palette colors

Shade of Orange, Shade of Navajo White, Tint of Indigo, Tint of Royal Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Enterprise visual identity design branding agency colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ec980a	#ec980a	RGB(236, 152, 10)	—	—
#efcd90	#efcd90	RGB(239, 205, 144)	—	—
#490a64	#490a64	RGB(73, 10, 100)	—	—
#556cad	#556cad	RGB(85, 108, 173)	—	—
#c3a2bd	#c3a2bd	RGB(195, 162, 189)	—	—
#392a51	#392a51	RGB(57, 42, 81)	—	—

4 color pairs have low contrast and need improvement which may impact readability.