Milk branding poster packaging colours

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Created at 03/04/2020 17:55

The palette consists of Light, Semi dark colors. Accent colors #f8f153 and #e7e880. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #523226 (darkest) to #F8F153 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 64°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #523226, #777323, #8F6D51, #BCC4AC, #E7E880, #F8F153

Palette Milk branding poster packaging colours combines 6 color codes:

HEX: #f8f153, RGB: (248, 241, 83); HEX: #e7e880, RGB: (231, 232, 128); HEX: #777323, RGB: (119, 115, 35)

HEX: #8f6d51, RGB: (143, 109, 81); HEX: #bcc4ac, RGB: (188, 196, 172); HEX: #523226, RGB: (82, 50, 38)

Simplified version of palette colors

Shade of Yellow, Shade of Khaki, Shade of Olive, Tint of Sienna, Shade of Silver, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Milk branding poster packaging colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f8f153	#f8f153	RGB(248, 241, 83)	—	—
#e7e880	#e7e880	RGB(231, 232, 128)	—	—
#777323	#777323	RGB(119, 115, 35)	—	—
#8f6d51	#8f6d51	RGB(143, 109, 81)	—	—
#bcc4ac	#bcc4ac	RGB(188, 196, 172)	—	—
#523226	#523226	RGB(82, 50, 38)	—	—

4 color pairs have low contrast and need improvement which may impact readability.