Packaging paint branding typography palette

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Created at 03/06/2020 13:55

The palette consists of Light, Semi dark colors. Accent colors #e4c492 and #9c7314. Palette has Warm colors temperature.

By lightness, this palette runs from #4C3C21 (darkest) to #E4C492 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 52% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 7°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #4C3C21, #9C7314, #AE8C5E, #BC9030, #D9C6A7, #E4C492

Palette Packaging paint branding typography palette combines 6 color codes:

HEX: #bc9030, RGB: (188, 144, 48); HEX: #e4c492, RGB: (228, 196, 146); HEX: #9c7314, RGB: (156, 115, 20)

HEX: #ae8c5e, RGB: (174, 140, 94); HEX: #d9c6a7, RGB: (217, 198, 167); HEX: #4c3c21, RGB: (76, 60, 33)

Simplified version of palette colors

Tint of Dark Goldenrod, Tint of Burlywood, Shade of Dark Goldenrod, Shade of Peru, Tint of Tan, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Packaging paint branding typography palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bc9030	#bc9030	RGB(188, 144, 48)	—	—
#e4c492	#e4c492	RGB(228, 196, 146)	—	—
#9c7314	#9c7314	RGB(156, 115, 20)	—	—
#ae8c5e	#ae8c5e	RGB(174, 140, 94)	—	—
#d9c6a7	#d9c6a7	RGB(217, 198, 167)	—	—
#4c3c21	#4c3c21	RGB(76, 60, 33)	—	—

8 color pairs have low contrast and need improvement which may impact readability.