Branding illustration vector design palette

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Created at 03/08/2020 11:14

The palette consists of Light, Dark, Semi dark colors. Accent colors #cf2cf7 and #925006. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #4C3C34 (darkest) to #F9BA74 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #405A78, #4C3C34, #540C9C, #925006, #CF2CF7, #F9BA74

Palette Branding illustration vector design palette combines 6 color codes:

HEX: #cf2cf7, RGB: (207, 44, 247); HEX: #f9ba74, RGB: (249, 186, 116); HEX: #540c9c, RGB: (84, 12, 156)

HEX: #405a78, RGB: (64, 90, 120); HEX: #925006, RGB: (146, 80, 6); HEX: #4c3c34, RGB: (76, 60, 52)

Simplified version of palette colors

Shade of Medium Orchid, Tint of Sandy Brown, Tint of Indigo, Tint of Dark Slate Blue, Tint of Saddle Brown, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding illustration vector design palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cf2cf7	#cf2cf7	RGB(207, 44, 247)	—	—
#f9ba74	#f9ba74	RGB(249, 186, 116)	—	—
#540c9c	#540c9c	RGB(84, 12, 156)	—	—
#405a78	#405a78	RGB(64, 90, 120)	—	—
#925006	#925006	RGB(146, 80, 6)	—	—
#4c3c34	#4c3c34	RGB(76, 60, 52)	—	—

8 color pairs have low contrast and need improvement which may impact readability.