Icon design graphic brand identity colours

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Created at 03/10/2020 10:55

The palette consists of Light, Semi dark, Dark colors. Accent colors #f49324 and #1e566a. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #242424 (darkest) to #F7BCAF (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (2 of 6).

HEX codes (sorted): #1E566A, #242424, #7E7C7A, #AAAAAA, #F49324, #F7BCAF

Palette Icon design graphic brand identity colours combines 6 color codes:

HEX: #f49324, RGB: (244, 147, 36); HEX: #f7bcaf, RGB: (247, 188, 175); HEX: #1e566a, RGB: (30, 86, 106)

HEX: #7e7c7a, RGB: (126, 124, 122); HEX: #aaaaaa, RGB: (170, 170, 170); HEX: #242424, RGB: (36, 36, 36)

Simplified version of palette colors

Tint of Dark Orange, Shade of Light Pink, Tint of Dark Slate Gray, Shade of Grey, Tint of Dark Gray, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Icon design graphic brand identity colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f49324	#f49324	RGB(244, 147, 36)	—	—
#f7bcaf	#f7bcaf	RGB(247, 188, 175)	—	—
#1e566a	#1e566a	RGB(30, 86, 106)	—	—
#7e7c7a	#7e7c7a	RGB(126, 124, 122)	—	—
#aaaaaa	#aaaaaa	RGB(170, 170, 170)	—	Dhūsar Grey
#242424	#242424	RGB(36, 36, 36)	—	Gray14

7 color pairs have low contrast and need improvement which may impact readability.