Brand design logo movement path colors palette

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Created at 03/15/2020 10:09

The palette consists of Semi dark, Light, Dark colors. Accent colors #fc846c and #e4e5f1. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #3B1370 (darkest) to #E4E5F1 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

A varied palette: its hues are spread across about 135° of the color wheel.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #3B1370, #441682, #6B24CC, #E4E5F1, #FC846C

Palette Brand design logo movement path colors palette combines 6 color codes:

HEX: #6b24cc, RGB: (107, 36, 204); HEX: #fc846c, RGB: (252, 132, 108); HEX: #3b1370, RGB: (59, 19, 112)

HEX: #441682, RGB: (68, 22, 130); HEX: #e4e5f1, RGB: (228, 229, 241); HEX: #441682, RGB: (68, 22, 130)

Simplified version of palette colors

Shade of Blue Violet, Tint of Salmon, Tint of Indigo, Tint of Indigo, Shade of Lavender, Tint of Indigo

Color scheme was created by colorswall

Color codes in palette

Brand design logo movement path colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#6b24cc	#6b24cc	RGB(107, 36, 204)	—	—
#fc846c	#fc846c	RGB(252, 132, 108)	—	—
#3b1370	#3b1370	RGB(59, 19, 112)	—	—
#441682	#441682	RGB(68, 22, 130)	—	—
#e4e5f1	#e4e5f1	RGB(228, 229, 241)	—	—
#441682	#441682	RGB(68, 22, 130)	—	—

7 color pairs have low contrast and need improvement which may impact readability.