Created at 03/15/2020 15:45
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Brand identity symbol visual design palette

  • #ba1b2b
  • #e49ca4
  • #b92430
  • #c47c84
  • #dcbcb4
  • #801821
The palette consists of Light, Dark colors. Accent colors #ba1b2b and #801821. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #801821 (darkest) to #DCBCB4 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma).

Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).

Overall temperature among swatches leans warm.

HEX codes (sorted): #801821, #B92430, #BA1B2B, #C47C84, #DCBCB4, #E49CA4

Palette Brand identity symbol visual design palette has combination of 6 codes colors:
HEX: #ba1b2b, RGB: (186, 27, 43); HEX: #e49ca4, RGB: (228, 156, 164); HEX: #b92430, RGB: (185, 36, 48)
HEX: #c47c84, RGB: (196, 124, 132); HEX: #dcbcb4, RGB: (220, 188, 180); HEX: #801821, RGB: (128, 24, 33)
Simplified version of palette colors
Tint of firebrick, Tint of lightpink, Shade of brown, Tint of rosybrown, Tint of mistyrose, Shade of Maroon
Color scheme was created by colorswall

Colors codes in palette

Brand identity symbol visual design palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#ba1b2b #ba1b2b RGB(186, 27, 43)
#e49ca4 #e49ca4 RGB(228, 156, 164)
#b92430 #b92430 RGB(185, 36, 48)
#c47c84 #c47c84 RGB(196, 124, 132)
#dcbcb4 #dcbcb4 RGB(220, 188, 180)
#801821 #801821 RGB(128, 24, 33)

Color Palette Contrast

7 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#ba1b2b
#b92430
1.02
#ba1b2b
#801821
1.58
#e49ca4
#c47c84
1.46
#e49ca4
#dcbcb4
1.24
#b92430
#c47c84
1.95
#b92430
#801821
1.62

Image palette Brand identity symbol visual design palette png