Brand identity design gradient feminist female founder palette

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Created at 03/15/2020 19:22

The palette consists of Light, Dark colors. Accent colors #960232 and #960232. Palette has Warm colors temperature.

By lightness, this palette runs from #82022B (darkest) to #FB8074 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 100% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 25°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #82022B, #941104, #960232, #FB8074, #FC578C

Palette Brand identity design gradient feminist female founder palette combines 6 color codes:

HEX: #fc578c, RGB: (252, 87, 140); HEX: #fb8074, RGB: (251, 128, 116); HEX: #82022b, RGB: (130, 2, 43)

HEX: #960232, RGB: (150, 2, 50); HEX: #941104, RGB: (148, 17, 4); HEX: #960232, RGB: (150, 2, 50)

Simplified version of palette colors

Shade of Pale Violet Red, Tint of Salmon, Shade of Brown, Shade of Brown, Tint of Dark Red, Shade of Brown

Color scheme was created by colorswall

Color codes in palette

Brand identity design gradient feminist female founder palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc578c	#fc578c	RGB(252, 87, 140)	—	—
#fb8074	#fb8074	RGB(251, 128, 116)	—	—
#82022b	#82022b	RGB(130, 2, 43)	—	—
#960232	#960232	RGB(150, 2, 50)	—	—
#941104	#941104	RGB(148, 17, 4)	—	—
#960232	#960232	RGB(150, 2, 50)	—	—

7 color pairs have low contrast and need improvement which may impact readability.