Identity branding logo flat colours

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Created at 03/18/2020 11:32

The palette consists of Light, Semi dark colors. Accent colors #d9722c and #e7df49. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #5E4031 (darkest) to #E7DF49 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 54°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5E4031, #6C6518, #828D5F, #D1CAB9, #D9722C, #E7DF49

Palette Identity branding logo flat colours combines 6 color codes:

HEX: #d9722c, RGB: (217, 114, 44); HEX: #e7df49, RGB: (231, 223, 73); HEX: #6c6518, RGB: (108, 101, 24)

HEX: #828d5f, RGB: (130, 141, 95); HEX: #d1cab9, RGB: (209, 202, 185); HEX: #5e4031, RGB: (94, 64, 49)

Simplified version of palette colors

Tint of chocolate, Shade of Khaki, Tint of darkolivegreen, Tint of olivedrab, Tint of Silver, Shade of saddlebrown

Color scheme was created by colorswall

Color codes in palette

Identity branding logo flat colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d9722c	#d9722c	RGB(217, 114, 44)	—	—
#e7df49	#e7df49	RGB(231, 223, 73)	—	—
#6c6518	#6c6518	RGB(108, 101, 24)	—	—
#828d5f	#828d5f	RGB(130, 141, 95)	—	—
#d1cab9	#d1cab9	RGB(209, 202, 185)	—	—
#5e4031	#5e4031	RGB(94, 64, 49)	—	—

5 color pairs have low contrast and need improvement which may impact readability.