Logos graphic logo design brand and identity colors palette

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Created at 03/18/2020 20:11

The palette consists of Semi dark, Light colors. Accent colors #2e4b71 and #1d3c64. Palette has Cool colors temperature.

By lightness, this palette runs from #1D3C64 (darkest) to #BCDCAC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

A varied palette: its hues are spread across about 118° of the color wheel.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #1D3C64, #2E4B71, #546C81, #72918F, #BCD4AC, #BCDCAC

Palette Logos graphic logo design brand and identity colors palette combines 6 color codes:

HEX: #2e4b71, RGB: (46, 75, 113); HEX: #bcdcac, RGB: (188, 220, 172); HEX: #1d3c64, RGB: (29, 60, 100)

HEX: #72918f, RGB: (114, 145, 143); HEX: #bcd4ac, RGB: (188, 212, 172); HEX: #546c81, RGB: (84, 108, 129)

Simplified version of palette colors

Shade of Dark Slate Blue, Tint of Dark Sea Green, Shade of Dark Slate Blue, Shade of Cadet Blue, Tint of Dark Sea Green, Shade of Slate Gray

Color scheme was created by colorswall

Color codes in palette

Logos graphic logo design brand and identity colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#2e4b71	#2e4b71	RGB(46, 75, 113)	—	—
#bcdcac	#bcdcac	RGB(188, 220, 172)	—	—
#1d3c64	#1d3c64	RGB(29, 60, 100)	—	—
#72918f	#72918f	RGB(114, 145, 143)	—	—
#bcd4ac	#bcd4ac	RGB(188, 212, 172)	—	—
#546c81	#546c81	RGB(84, 108, 129)	—	—

4 color pairs have low contrast and need improvement which may impact readability.