Logomark logo design logos letterforms hex colors

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Created at 03/19/2020 17:26

The palette consists of Light, Dark, Semi dark colors. Accent colors #3fbfbf and #bca4bc. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #040C0C (darkest) to #9BDDDD (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 31% across the palette.

A varied palette: its hues are spread across about 132° of the color wheel.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #040C0C, #3FBFBF, #503C4C, #8C7489, #9BDDDD, #BCA4BC

Palette Logomark logo design logos letterforms hex colors combines 6 color codes:

HEX: #3fbfbf, RGB: (63, 191, 191); HEX: #9bdddd, RGB: (155, 221, 221); HEX: #040c0c, RGB: (4, 12, 12)

HEX: #8c7489, RGB: (140, 116, 137); HEX: #bca4bc, RGB: (188, 164, 188); HEX: #503c4c, RGB: (80, 60, 76)

Simplified version of palette colors

Tint of Dark Turquoise, Shade of Pale Turquoise, Tint of Black, Shade of Grey, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Logomark logo design logos letterforms hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3fbfbf	#3fbfbf	RGB(63, 191, 191)	—	—
#9bdddd	#9bdddd	RGB(155, 221, 221)	—	—
#040c0c	#040c0c	RGB(4, 12, 12)	—	—
#8c7489	#8c7489	RGB(140, 116, 137)	—	—
#bca4bc	#bca4bc	RGB(188, 164, 188)	—	—
#503c4c	#503c4c	RGB(80, 60, 76)	—	—

6 color pairs have low contrast and need improvement which may impact readability.