Logo design branding ui colors palette

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Created at 03/21/2020 10:01

The palette consists of Semi dark, Light, Dark colors. Accent colors #5c13eb and #30097a. Palette has Cool colors temperature.

By lightness, this palette runs from #30097A (darkest) to #A7D4BB (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

A varied palette: its hues are spread across about 118° of the color wheel.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #30097A, #3F5347, #5C13EB, #648C74, #A7D4BB, #B795F1

Palette Logo design branding ui colors palette combines 6 color codes:

HEX: #5c13eb, RGB: (92, 19, 235); HEX: #b795f1, RGB: (183, 149, 241); HEX: #30097a, RGB: (48, 9, 122)

HEX: #648c74, RGB: (100, 140, 116); HEX: #a7d4bb, RGB: (167, 212, 187); HEX: #3f5347, RGB: (63, 83, 71)

Simplified version of palette colors

Tint of Blue, Shade of Plum, Tint of Navy, Tint of Sea Green, Tint of Dark Sea Green, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Logo design branding ui colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#5c13eb	#5c13eb	RGB(92, 19, 235)	—	—
#b795f1	#b795f1	RGB(183, 149, 241)	—	—
#30097a	#30097a	RGB(48, 9, 122)	—	—
#648c74	#648c74	RGB(100, 140, 116)	—	—
#a7d4bb	#a7d4bb	RGB(167, 212, 187)	—	—
#3f5347	#3f5347	RGB(63, 83, 71)	—	—

5 color pairs have low contrast and need improvement which may impact readability.