Created at 03/21/2020 13:12
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Clever identity abstract flat colors palette

  • #3c5cfb
  • #fb9cfb
  • #021781
  • #50769c
  • #bc94cc
  • #3c4c64
The palette consists of Semi dark, Light, Dark colors. Accent colors #3c5cfb and #021781. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #021781 (darkest) to #FB9CFB (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #021781, #3C4C64, #3C5CFB, #50769C, #BC94CC, #FB9CFB

Palette Clever identity abstract flat colors palette has combination of 6 codes colors:
HEX: #3c5cfb, RGB: (60, 92, 251); HEX: #fb9cfb, RGB: (251, 156, 251); HEX: #021781, RGB: (2, 23, 129)
HEX: #50769c, RGB: (80, 118, 156); HEX: #bc94cc, RGB: (188, 148, 204); HEX: #3c4c64, RGB: (60, 76, 100)
Simplified version of palette colors
Tint of royalblue, Shade of violet, Tint of midnightblue, Tint of steelblue, Tint of plum, Shade of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Clever identity abstract flat colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#3c5cfb #3c5cfb RGB(60, 92, 251)
#fb9cfb #fb9cfb RGB(251, 156, 251)
#021781 #021781 RGB(2, 23, 129)
#50769c #50769c RGB(80, 118, 156)
#bc94cc #bc94cc RGB(188, 148, 204)
#3c4c64 #3c4c64 RGB(60, 76, 100)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#3c5cfb
#50769c
1.07
#3c5cfb
#3c4c64
1.7
#fb9cfb
#bc94cc
1.36
#021781
#3c4c64
1.67
#50769c
#bc94cc
1.86
#50769c
#3c4c64
1.83

Image palette Clever identity abstract flat colors palette png