Branding design logotype logo colors palette

0.27k

Created at 03/22/2020 08:35

The palette consists of Semi dark, Light, Dark colors. Accent colors #032f95 and #033695. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #032F95 (darkest) to #F7F9FB (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 12°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #032F95, #033695, #043CBC, #0444BC, #9CBCE4, #F7F9FB

Palette Branding design logotype logo colors palette combines 6 color codes:

HEX: #043cbc, RGB: (4, 60, 188); HEX: #9cbce4, RGB: (156, 188, 228); HEX: #0444bc, RGB: (4, 68, 188)

HEX: #032f95, RGB: (3, 47, 149); HEX: #f7f9fb, RGB: (247, 249, 251); HEX: #033695, RGB: (3, 54, 149)

Simplified version of palette colors

Shade of Dark Slate Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue, Tint of Midnight Blue, Tint of White Smoke, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding design logotype logo colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#043cbc	#043cbc	RGB(4, 60, 188)	—	—
#9cbce4	#9cbce4	RGB(156, 188, 228)	—	—
#0444bc	#0444bc	RGB(4, 68, 188)	—	—
#032f95	#032f95	RGB(3, 47, 149)	—	—
#f7f9fb	#f7f9fb	RGB(247, 249, 251)	—	—
#033695	#033695	RGB(3, 54, 149)	—	—

7 color pairs have low contrast and need improvement which may impact readability.