Created at 03/24/2020 07:25
  0.19k

Brand deck branding and identity colours

  • #0cebcc
  • #6af0dd
  • #0eaa97
  • #76808f
  • #a2d5d0
  • #533b2e
The palette consists of Light colors. Accent colors #0cebcc and #533b2e. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #533B2E (darkest) to #A2D5D0 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #0CEBCC, #0EAA97, #533B2E, #6AF0DD, #76808F, #A2D5D0

Palette Brand deck branding and identity colours has combination of 6 codes colors:
HEX: #0cebcc, RGB: (12, 235, 204); HEX: #6af0dd, RGB: (106, 240, 221); HEX: #0eaa97, RGB: (14, 170, 151)
HEX: #76808f, RGB: (118, 128, 143); HEX: #a2d5d0, RGB: (162, 213, 208); HEX: #533b2e, RGB: (83, 59, 46)
Simplified version of palette colors
Tint of turquoise, Shade of turquoise, Tint of lightseagreen, Shade of slategrey, Tint of powderblue, Tint of saddlebrown
Color scheme was created by colorswall

Colors codes in palette

Brand deck branding and identity colours color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#0cebcc #0cebcc RGB(12, 235, 204)
#6af0dd #6af0dd RGB(106, 240, 221)
#0eaa97 #0eaa97 RGB(14, 170, 151)
#76808f #76808f RGB(118, 128, 143)
#a2d5d0 #a2d5d0 RGB(162, 213, 208)
#533b2e #533b2e RGB(83, 59, 46)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#0cebcc
#6af0dd
1.09
#0cebcc
#0eaa97
1.9
#0cebcc
#a2d5d0
1.06
#6af0dd
#a2d5d0
1.16
#0eaa97
#76808f
1.37
#0eaa97
#a2d5d0
1.79

Image palette Brand deck branding and identity colours png