Pattern vector illustration branding palette

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Created at 03/31/2020 21:05

The palette consists of Light, Dark colors. Accent colors #fc749c and #0587a4. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2B2444 (darkest) to #F2A321 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #0587A4, #2B2444, #709854, #BFA5B5, #F2A321, #FC749C

Palette Pattern vector illustration branding palette combines 6 color codes:

HEX: #f2a321, RGB: (242, 163, 33); HEX: #fc749c, RGB: (252, 116, 156); HEX: #0587a4, RGB: (5, 135, 164)

HEX: #709854, RGB: (112, 152, 84); HEX: #bfa5b5, RGB: (191, 165, 181); HEX: #2b2444, RGB: (43, 36, 68)

Simplified version of palette colors

Shade of Orange, Tint of Pale Violet Red, Shade of Steel Blue, Tint of Olive Drab, Shade of Thistle, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Pattern vector illustration branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f2a321	#f2a321	RGB(242, 163, 33)	—	—
#fc749c	#fc749c	RGB(252, 116, 156)	—	—
#0587a4	#0587a4	RGB(5, 135, 164)	—	—
#709854	#709854	RGB(112, 152, 84)	—	—
#bfa5b5	#bfa5b5	RGB(191, 165, 181)	—	—
#2b2444	#2b2444	RGB(43, 36, 68)	—	—

9 color pairs have low contrast and need improvement which may impact readability.