Ui dog character branding colours

0.18k

Created at 04/04/2020 16:56

The palette consists of Light, Dark, Semi dark colors. Accent colors #45fa75 and #a66355. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #0A2A27 (darkest) to #94F4B4 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #0A2A27, #30523A, #45FA75, #94F4B4, #A66355, #D0BFA2

Palette Ui dog character branding colours combines 6 color codes:

HEX: #45fa75, RGB: (69, 250, 117); HEX: #94f4b4, RGB: (148, 244, 180); HEX: #0a2a27, RGB: (10, 42, 39)

HEX: #a66355, RGB: (166, 99, 85); HEX: #d0bfa2, RGB: (208, 191, 162); HEX: #30523a, RGB: (48, 82, 58)

Simplified version of palette colors

Tint of Spring Green, Tint of Light Green, Shade of Dark Slate Gray, Shade of Indian Red, Tint of Tan, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Ui dog character branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#45fa75	#45fa75	RGB(69, 250, 117)	—	—
#94f4b4	#94f4b4	RGB(148, 244, 180)	—	—
#0a2a27	#0a2a27	RGB(10, 42, 39)	—	—
#a66355	#a66355	RGB(166, 99, 85)	—	—
#d0bfa2	#d0bfa2	RGB(208, 191, 162)	—	—
#30523a	#30523a	RGB(48, 82, 58)	—	—

5 color pairs have low contrast and need improvement which may impact readability.